Shop around for the Apple iPhone 4

Apple’s iPhone 4 was never going to be one for the penny-pincher, but tot up the monthly bills and handset fees, software upgrades and must-have apps and the new cult phone reveals itself as among the more expensive devices on the market. But, as ever, the pain can be eased if you shop around
Apple’s iPhone 4 was never going to be one for the penny-pincher, but tot up the monthly bills and handset fees, software upgrades and must-have apps and the new cult phone reveals itself as among the more expensive devices on the market.

But, as ever, the pain can be eased if you shop around. First, decide if you want to sign a contract with a mobile provider. If not, you can buy a 16GB iPhone 4 direct from Apple for £499, though calls, text messages and internet data fees won’t be cheap.

Alternatively, go for a longer, cheaper contract. The only 12-month deal comes from Tesco, where you’ll have to pay £349 upfront for the phone, then £20 a month. The total cost for the year is £589. That includes 250 minutes talking, unlimited texts and 1GB of data — enough to send 2,000 emails with photos attached.

O2 has the cheapest 18-month contract, which includes 100 minutes and unlimited texts and 500MB data a month, at £30 a month.

The two-year deal from 3 might offer better value. It costs £30 a month, but only £99 for the handset and includes 500 minutes, 5,000 texts and 1GB of data per month.

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