Exclusive images reveal how Queensway is to be transformed with wide boulevard walkways, wildflower roofs — and new homes for London renters rather than overseas investors.
GMS Estates, which owns a huge tranche of land in the area, plans to turn the run-down district into a west London “Covent Garden”.
A planning application just lodged with Westminster council reveals a £30 million revamp to a key block just north of Bayswater Tube station.
Shabby shopfronts will be spruced up, two new buildings will provide space for shops and 60 flats, and the currently narrow and untidy pavement will be widened to a boulevard-style walkway to encourage pedestrians to explore the area.
And to make the block — between Queensway, Moscow Road, Salem Road and Queen’s Mews — more attractive, a series of wildflower roofs and a green wall of living plants will be installed.
A spokesman for GMS pledged that homes will not be sold to overseas buyers and then left empty, but instead will be rented to Londoners.
All of the apartments will be retained by GMS Estates and let,” he said. “We are expecting that, when completed, they will appeal to young professionals who are looking to live in Queensway, a street that will soon become one of the most vibrant in the capital. There will be no ‘dark flats’ here.”
A ruling on the application is expected before the end of the year, and GMS intends to start work on the five-year project next year.
A report submitted to the council by Emrys Architects explains that the site currently contains “a number of low-rise buildings in poor condition, and empty back-land spaces which have development potential”.
The plan, says the report, will restore the “poor condition” shops along Queensway to their “former historic glory”, setting a “precedent to improve the existing retail in the area”.
GMS already has planning permission to redevelop Bayswater’s historic Whiteleys shopping centre with new shops, a cinema and 103 apartments. “Whiteleys regeneration will kick start Queensway as a major retail centre,” promised the report.
There are also approved plans for new homes in a building at the junction of Bayswater Road and Queensway, and for the conversion of an office building in Palace Court Road into more flats.
Meanwhile, Westbourne House in Westbourne Grove, another Bayswater office building, has already been converted into apartments.