The east London areas that are 'on the up' for first-time buyers to watch:new flats in Canning Town and Stepney with good transport links - and Crossrail on the horizon

There are investment opportunities in these up-and-coming areas, with shared-ownership options and Help to Buy schemes lowering the entry price.

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The East End heartland remains a popular hunting ground for first-time buyers.

Away from the gleaming towers of Canary Wharf, the arty lofts of Hoxton and gentrified pockets around Victoria Park, homes are still affordable enough to keep the property dreams of young Londoners alive, especially with shared-ownership options and Help to Buy lowering the entry price.

New homes continue to sprout in Shadwell, Bethnal Green, Haggerston, Mile End and Bow — all inner-city areas that are rough around the edges but cool, too.

Chloe McMahon works for a South Bank advertising agency, borrowed £20,000 from her parents to buy a new one-bedroom flat at East City Point, in fast-changing Canning Town, an emerging cultural outpost that has enticed English National Ballet School to a new HQ.

“I viewed nearly 100 properties during the course of a year,” she says. “My priority was to buy into an area on the up, and a good investment.

“Fast transport was vital. Previously I had a 90-minute commute from my parents’ home in Windlesham, Surrey. But the Jubilee line takes me straight to the office, 30 minutes door to door. And coming soon is Crossrail.”

Prices at the development start from £432,500. Call Countryside Properties on 020 7473 1198.

Stepney is another good-value address, equidistant between the City and Canary Wharf, close to two Tube stations and a walk from the nightlife of Shoreditch.

Thoughtful new architecture is enhancing this inner-city district. It’s a part of London that drips with history and is sprinkled with conservation areas and pockets of green, while upgraded Regent’s Canal and Lottery-funded Mile End Park are well-used spaces.

So Stepney, is a development of new flats that includes a Victorian school, converted into apartments. Prices from £325,995. Call Bellway on 0845 459 5021.

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