They are the residential developments Stratford has been waiting for — architectural showpieces boasting spectacular views of the Olympic Park.
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First off the block was Lett Road — 64 new apartments in a tower with a distinctive cantilevered elevation. There are 360-degree direct views over the park from the block's communal roof terrace. Prices from £235,000. Call Currell on 020 7226 4200.
And now, looming over the main entrance to the park, with 704 homes including penthouses is 43-storey Stratford Halo, east London's tallest tower. Sadly this scheme won't be ready in time for next summer's Games, but apartments to buy off-plan are launching next week. Prices start at £249,950, with cheaper shared-ownership homes coming later.
This development might have been better named Stratford Phoenix. Genesis, the housing association developer, halted work in 2009 following financial difficulties, having paid £47 million for the former industrial site in 2007. The scheme is now back on track, with the main tower due for completion in 2013.
The address, 150 High Street, is 50 yards from the park's main entrance, linked by an old bridge over the River Lea. The stadium fills the horizon at this point and the view is impressive.
Architect Stock Woolstencroft has designed a striking "curvi-linear" tower, crowned by a programmable LED light installation that illuminates and throws a halo around the building, seen for miles. Residents will have access to three triple-height communal sky gardens in the tower, while low-rise blocks have courtyards.
A riverside promenade, park and children's play area are being created. Lower-cost hot water is supplied by a district heating system and there will be 24-hour concierge services and underground parking. Apartments have floor-to-ceiling windows to maximise views. Call 0800 118 4324.
Prices in this part of east London have risen 25 per cent since Stratford was awarded the Games in 2005 — lower than some other London hotspots, according to Liam Bailey of property consultant Knight Frank. "Westfield shopping mall demonstrates confidence in Stratford. Further investment is expected, which will improve housing market performance in the area," he explains.
Many more homes are in the pipeline. The Athletes' Village will have 2,800. About 50 per cent of these will be released for private sale early next year, with occupation a few months after the Olympics because the "dormitory-style" interiors have to be converted. To register, email firstname.lastname@example.org or call 020 3288 6290.
For affordable housing, including shared ownership, visit triathlonhomes.com.
The Pigeons is a rare heritage building amid the Stratford new-builds — a listed former Victorian hotel converted into apartments by Sonata with interiors by Indigo. Prices from £230,000. Call Keatons on 020 8534 7788.
Ikea has also unveiled plans for a 26-acre waterside development, called Strand East, with 1,200 new homes, offices and a hotel. After Westfield, it is the second-biggest private sector development near the Olympic Park.
Down-at-heel Canning Town, where housebuilders have feared to tread — until now — is worth watching as it is sandwiched between Stratford and Canary Wharf.
Vermilion is the first phase of a £3.7 billion, 10,000-home regeneration project at Canning Town. Much is being made of its "sustainable" architecture, which includes green walls and roofs that supply a watering system for fountains, ponds and eco-gardens. The 21-storey tower will have 271 apartments, available before July's Olympics opening. Call Hamptons International on 020 7758 8481 or visit email@example.com.
At East City Point, one-bedroom apartments cost from £132,000 using developer Countryside's shared-equity scheme. Call 020 7473 1198.