For many people, the district is the real heart of the capital. It is lively, quirky and individual without the rough edges of Soho. It buzzes with the excitement of opera and theatre and the showmanship of its world-famous grand piazza. The fruit and vegetable market left for Battersea in 1974, and it has been gaining in popularity ever since.
Homes are being created above shops and in outdated commercial premises — and, occasionally, in new-build blocks, too. But the supply is likely to slow now that Westminster city council has clamped down on office-to-residential conversions — a policy that is likely to boost the value of homes in this central neighbourhood.
The Tavistock, next to Theatre Royal Drury Lane, got the green light before the planning change, and has been redeveloped from an Edwardian office building into four luxury flats, each with a lobby with direct lift access from the entrance.
Period architecture has been retained and mixed with imaginative modern interior design, such as a full-height Crittall window that separates the open-plan living area from the hallway while allowing a feeling of spaciousness.
Tasteful bathrooms have a backlit wall of travertine stone and space-efficient sliding doors, while a spectacular 2,300sq ft duplex penthouse has twin terraces secluded behind the building’s original Dutch gable façade. Prices from £3.5 million. Call CBRE on 020 7240 2255.