Kopi Luwak Ruby and Kopi Luwak Diamond are the world’s rarest and most expensive coffee brand. So exclusive, in fact, that the company operates on an invitation only basis and produce very small quantities from their estate in the Gayo region in Sumatra.
Richard Hardwick and Neil Reilly are the brains behind the bean, sharing over 20 years of experience in the luxury industry. Together with Ade Makmursyah as their coffee director, they set about locating some of the original Kopi Luwak plantations in Sumatra to gain a deeper understanding of the incredible, natural processes of gathering these coveted, wild Arabica beans.
The Indonesian plantation has a terroir that can be compared to some of the finest in the Champagne region. Kopi Luwak or ‘civet coffee’ refers to the seeds of coffee berries once they have been eaten and digested by the Asian palm civet, a process which reduces acidity and creates a smooth, refined taste. Post-civet the beans are then hand collected, triple sorted, roasted and overseen by one of London’s finest master roaster.
From £6,200 for KL Ruby coffee beans: the finest detail from the bean to the packaging and presentation.
There are two styles depending on your budget: KL Ruby and KL Diamond.
KL Ruby is limited to less than 1,000 kilogram lots per year (and costs £6,200 per kg).
The KL Diamond ‘Peaberry’ bean is the more exclusive of the two, limited to only 100 kilogram lots per year and costs £31,000 per kg.
Only 5 per cent of coffee beans produced worldwide are of the Peaberry variety, making it the rarest in the world. Both can be roasted mild or dark according to preference and are sold as whole beans, vacuum-sealed and delivered in small installments to ensure the flavour is always at its best.
Luxury designer Elie Bleu of Paris is behind the bespoke boxes, created using carbon fibre or ebony sycamore, according to your personal preference. Every box is hand delivered worldwide with the equipment, handed over to you by a master brewer who will then give you a one-to-one lesson.